privacy policy
last updated: october 9, 2026
this policy explains what information rallyup ("we", "us", "rallyup") collects when you visit rallyup.team, how we use it, and the choices you have. we've tried to keep it plain and honest.
who we are
rallyup builds LinkedIn audiences for B2B founders and executives. if you have any questions about this policy or your data, email us at francisco@rallyup.team.
information we collect
information you give us
when you fill out our intake form or subscribe to our newsletter, we collect the details you provide — for example your name, email address, company, and anything you write in a message.
information collected automatically
when you browse the site, certain information is collected automatically through cookies, local storage, and analytics tools, including:
- your IP address and approximate location;
- browser and device type;
- pages you view, links you click, and how long you stay;
- the site or source that referred you.
analytics & advertising (Meta Pixel)
we use the Meta (Facebook) pixel to understand how people use rallyup and to measure and improve our advertising. the pixel sets cookies and sends information about your visit (such as the pages you view, your IP address, and device/browser details) to Meta Platforms, Inc. Meta may use this to measure our ad performance and to help us reach similar audiences. you can read more in Meta's privacy policy.
we also use Google Analytics (GA4) and Microsoft Clarity to understand how the site is used so we can improve it — including aggregated usage data and, in Clarity's case, session-replay and heatmap analytics that show how visitors navigate pages.
we also use Snitcher, a B2B visitor-identification service, to understand which companies are interested in rallyup. Snitcher analyzes signals from your visit (such as your IP address and device information) and may match them to company information so we can follow up with businesses that may be a good fit. you can read more at snitcher.com.
cookies & local storage
our analytics and advertising tools set cookies and use browser storage to measure performance, recognise returning visitors, and identify interested companies. these load when you visit the site.
you can control or block cookies through your browser settings, and limit ad tracking via your browser or device controls — including Global Privacy Control (globalprivacycontrol.org), which we honor where applicable. to exercise your privacy rights, email us (see below).
how we use information
- to respond to intake and contact requests;
- to send our newsletter (if you subscribed);
- to understand site traffic and improve rallyup;
- to measure and improve our advertising (including via the Meta pixel);
- to keep the site secure and working properly.
third parties we share with
we don't sell your personal information. we share it only with service providers that help us run rallyup, including:
- Meta Platforms (Facebook/Instagram) — advertising and conversion measurement via the Meta pixel;
- Google Analytics (GA4) — site traffic and usage analytics;
- Microsoft Clarity — product analytics, including aggregated session replay and heatmaps;
- Snitcher — B2B visitor identification (matching visits to company information);
- beehiiv — our newsletter platform;
- AWS (Amplify) — website hosting;
- service providers that process our intake form.
these providers have their own privacy policies governing how they handle data.
your choices & rights
depending on where you live — for example California (CCPA/CPRA) and other US states, Israel (Protection of Privacy Law), or the EU/UK (GDPR) — you may have the right to access, correct, delete, or restrict the use of your personal information, to object to certain processing, and to opt out of the "sale" or "sharing" of your personal information. to make any such request, email francisco@rallyup.team and we'll honor it.
you can also:
- opt out of tracking by blocking cookies in your browser, using Global Privacy Control, or emailing us to request it;
- unsubscribe from our newsletter using the link in any email.
data retention
we keep personal information only as long as needed for the purposes above, or as required by law, and then delete or anonymize it.
changes to this policy
we may update this policy from time to time. when we do, we'll change the "last updated" date above.
contact
questions? reach us at francisco@rallyup.team.
this policy is provided for transparency and is not legal advice. we recommend reviewing it with a qualified professional to confirm it meets your specific obligations.